The Best Video Editing Apps for Real Estate Professionals


I have said it before and I will say it again--getting your real estate business on YouTube should be a top priority in your marketing strategy. Creating a professional and customized video can be daunting and you may be asking yourself ‘Where do I even begin?’. After doing some serious research (and cancelling a bunch of ‘7-Day Free Trial’ accounts), I have put together the top three video editing platforms. I chose the platforms that were the easiest to use and provided the most capabilities for the price.  


cookandjamesclosingattorney (1).jpg

iMovie is totally free and is included with all iPhones and iPads! It is easy to use and allows you to quickly upload media files and create a beautiful and professional video. There are even a few themes you can choose that include titles, transitions, and background music! You can even use your own narration for your videos if you prefer that method over recording yourself talking during your original filming. This is our top pick for video editing apps and you can’t beat free! Unfortunately, it is only available on iPhones and iPads so continue reading for video editing alternatives.  

Adobe Spark

A free video editing app alternative to iMovie is Adobe Spark’s free mobile and online video maker. The free plan does force you to have the Adobe Spark logo in the corner of your videos, but it’s easy to use and you have a variety of options available to customize your video including themes and the ability to add titles, text, and captions to your video. If you want to upgrade to the individual plan, priced at $9.99/month, then the Adobe Spark logo is removed from your videos and you can customize the colors and fonts to match your brand and create personalized branded templates.



This video editing app is incredibly cheap with a plan starting at just $5/month. Animoto even provides information on creating videos specifically for real estate. It includes templates for client testimonials, house listings, and real estate explainers--wow! The cheapest plan includes three fonts to choose from, twelve templates and over 350 song tracks. Similar to Adobe Spark, the $5/month plan does require the Animoto logo in the corner of all of your videos. You can upgrade your plan to remove the logo and get access to more templates and customization options.

Having a professional-looking video is important, but providing valuable information to potential home buyers and sellers is far more important than the aesthetics. I created this list because I want to save you time on developing your YouTube channel so you can focus on creating your content while still having a high-quality final product to share across your social media platforms. So get behind the camera and start sharing your real estate expertise!  

Cook & James is a closing law firm based in Roswell, Georgia specializing in at-home refinance and purchase closings. We strive to improve the real estate industry and help as many professionals as we can within the industry by providing outstanding customer service and valuable information. Stay tuned for more tips and tricks for growing your real estate business!

For information on our closing services, contact us at or give us a call at 404-704-0440. For information on our closing services, contact us at or give us a call at 404-704-0440. For information on our closing services, contact us at or give us a call at 404-704-0440. For information on our closing services, contact us at or give us a call at 404-704-0440.

MarketingHeather James